4 min read 34.8 … As part of this decision, the Fair & Lovely brand name will be changed in the next few months. The brand name change is subject to regulatory approvals, the company said in a filing to the exchanges. Glow & Lovely is available in India, Bangladesh, Malaysia, Indonesia, Singapore, Brunei, Thailand, Sri Lanka, Pakistan and other parts of Asia and is also exported to other parts of the world, such as the West, where it is sold in Asian supermarkets. Almost 15,000 people have signed a petition to ask Unilever to stop making the skin-lightening products entirely. Although the notion has changed to some extent in this 21 st century, the journey of Fair & Lovely started in 1971 to address this callous notion. Previously called Fair & Lovely, we changed our brand name to Glow & Lovely to embrace a more inclusive vision of beauty. In an attempt to be inclusive of all skin types, Unilever which is the largest producer of soap in the world has now decided to eliminate the word ‘Fair’ from its famous skin whitening cream Fair & Lovely. fair and lovely changed the name of their skin bleaching product and said that’s enough activism for me today — myesha thee stallion (@myeshachou) June 25, 2020. Unilever has said to remove the word “fair” from its widely popular skin-lightening cream, Fair & Lovely. Memes Pour In as Unilever Changes Fair and Lovely’s Name. The Fair & Lovely brand of beauty products, shown here for sale at a store in Mumbai, India, in 2013, is going to change its name. Also read | Unfair & Lovely, Unilever admits, will change cream name. (UN, ULVR.L, UL) Thursday announced its plans to change the name of Fair & Lovely brand, which is … As some of the major names and companies across the world reacted strongly, many corrective decisions are being taken. So why might Fair & Lovely have abandoned ‘fair’? The company changed its name to The Go to remove the sexist connotation associated with its initial name. Fair & Lovely's Name Change Doesn't Mean Much If It Still Has Skin-Lightening Ingredients Home Beauty Skincare News & Opinion Opinion Updated: Jun 28, 2020, 09:00 IST The new name reflects the progressive changes we have been making to the brand over the years and our ongoing evolution to celebrate the … The Indian arm of multinational corporation Unilever said on Thursday that name of one of its most successful products has been changed. Fair and lovely ka name change karke Glow and lovely kar lete hai.. cream ka motive kisi ko pata nahi chalega.. — Grumpy (@roooossshhiiiii) July 2, 2020 @HUL_News Wow! Glow & Lovely (formerly Fair & Lovely) is an Indian skin-lightening cosmetic product of Hindustan Unilever introduced to the market in India in 1975. As for Fair & Lovely, brand experts like Bijoor call HUL’s decision a … Why Fair and Lovely Name Changed: What Is The New Name? The ‘Fair & Lovely’ brand name change is subject to regulatory approvals, Hindustan Unilever said. The Indian arm of global consumer giant Unilever said on Thursday its much-criticized skin cream 'Fair & Lovely' will be rebranded as 'Glow & Lovely'. It was Hindustan Lever (Now Hindustan Unilever) that had patented the melanin suppressor chemical named niacinamide and then patented Fair & Lovely in the same year. Kuni Takahashi/Bloomberg via Getty Images hide caption One that made headlines in India was Hindustan Unilever’s decision to drop ‘Fair’ from its skin lightening product Fair & Lovely to celebrate ‘all skin tones’ and adopt a more ‘inclusive’ approach to beauty. For Fair & Lovely to change its name is a start, but is not enough for many consumers. Explore all information & updates about fair and lovely name changes online at Asianetnews.com The brand said, “Fair & Lovely has never been, and is not, a skin bleaching product.” HUMAN INTEREST. 22-YO Mumbai Girl Who Started A Petition Against Fair & Lovely, Before Product's Name Changed. Fair and Lovely ad pre 2014, which shows a father wishing he had a son, because he has a dark skinned daughter. The company that will launch its product with the new name will be given more attention… A lot of celebrities are coming forward to talk about this and are praising the decision of Fair and Lovely’s name change. fair and lovely name changes News: Find latest news, video & photos on fair and lovely name changes. Do you know that Unilever has changed the brand name of Fair and Lovely?With the advent of social media, information has become ubiquitous. It did not specify what the new name would be. The year 2020 is really the year of extensive changes as Unilever announces to remove the word ‘Fair’ from its popular beauty product Fair & Lovely after major backlash.. 1 Leading Hindi Newspaper Amar Ujala covering fair and lovely name change samachar in Hindi, election news, crime news, education news and more Unfair & Lovely, Unilever admits, will change cream name The move comes in the wake of the Black Lives Matter movement, and protests in the US after the death of George Floyd, which has compelled companies, globally, to reassess their businesses and marketing strategies for signs of racism, colourism and discrimination. 22-YO Mumbai Girl Who Started A Petition Against Fair & Lovely, Before Product's Name Changed. Consumer giant Unilever says it will rebrand its bestselling skin lightening cream Fair and Lovely and drop the word "fair" from its name. Fair and Lovely has been renamed as Glow and Lovely. That’s why we’re removing the words ‘fairness’, ‘whitening’ & ‘lightening’ from products, and changing the Fair & Lovely brand name," Unilever said in a tweet. After Announcing Name Change, Fair & Lovely Now ‘Glow & Lovely’ In a statement, the company said that the product will be available in India in the next few months. Fair & Lovely the long-in-use cosmetic cream for women claiming to lighten the skin complexion has dropped ‘Fair’ from its brand name. It means that the product will now be known as Lovely but currently, the formula is the same as before. The company has said that there is talk of removing the word Fair from Love and Lovely, the new brand name will be launched after everyone’s approval. Hindustan Unilever's flagship skin whitening cream just got a new name but the reactions to the name change are far from 'glowing'. June 26, 2020. 5 months ago. As part of the rebranding, HUL will also be announcing a new name for the Fair & Lovely Foundation, set up in 2003 to offer scholarships to women to … (RTTNews) - Consumer goods giant Unilever plc. Hindustan Unilever is going to change the name of its brand Fair and Lovely. Fair & Lovely advertisements from the late 90s and early 20s often portrayed women with darker skins as failures, these women would ace their presentations, crack … The company said the “evolution of its skincare portfolio to a more inclusive vision of beauty” would include removing the words fair/fairness, white/whitening and light/lightening from packaging and marketing and changing the brand name from Fair & Lovely over the next months. Bollywood’s prominent actresses, many of … Unilever will rename Fair & Lovely, a skin-lightening cream which has been criticised for promoting negative stereotypes around dark skin tones. The company did not say what the new brand name would be. 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